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11 STORIES
ABOUT OUR PROMOTIONAL GLIDERS
1.) When a Fortune
500 Company wanted to promote sales, with a free
trip to Hawaii as the goal. Guillow's Gliders were
mailed to each sales office with information on how
to qualify for the trip. The gliders were imprinted
with the words "Come fly with us to the Hawaiian
Islands!" The gliders got the job done and resulted
in a successful year and record turnouts in Hawaii!
2.) A computer company recently used the Guillow
Glider to hype their product at a trade show. The
message read "Windows that Fly!" Not only did the
booth attract potential customers, the gliders
soared above the other exhibitors with their
advertisements.
3.) The Speedy oil change and car lube locations are
convenient. But, what happens when you have
customers who bring their kids along to wait the
half-hour while the work is being done? Keep them
occupied with a Guillow Glider. One ingenious auto
care center ordered the gliders with their logo and
advertising message imprinted on the airplane. It
sure kept the kids entertained!
4.) Politicians know how important it is to be
noticed and recognized. One small town mayor used
the Guillow Glider to get his name out during the
communities 4th of July parade. During the parade he
launched the gliders along the parade route. You,
too, can get your message into the right hands with
a high flying specialty item like the Guillow
Glider.
5.) A fast food chain ordered 8,000 Guillow Gliders,
1,000 for each of it's 8 stores to use in their kids
meal packets. What was to be a months supply was
depleted in just two weeks.
6.) At the grand opening of a retail store, the new
owners were distributing a variety of small
inexpensive gifts, 8 out of 10 children selected the
Guillow Glider as the gift they wanted. It became
difficult for the owners to say "no" to the children
who returned again and again selecting the Guillow
Glider as their gift.
7.) No matter what business you have, if you need an
attention-getter directed at the youth market, take
a look at what Guillows has to offer. Guillow
Gliders can literally boost your products and your
sales sky-high. Join the many companies who have
ordered the Guillow Glider - fast food operators,
real estate companies, auto repair professionals and
even politicians.
8.) During a recent Air Show, an oil company wanted
to promote it's gasoline credit card among show
attendees. As an enticement for the adults, the
company offers a $10.00 credit toward their first
fill-up when the application was approved. As an
enticement for their children to get their parents
to stop by the booth, the company offered Guillows
Gliders to each of the kids while the parents
learned more about the credit card. The kids - who
came to see airplanes - took one home thanks to the
fast thinking company and the Guillow Glider.
9.) Anyone who has been to the doctor or the dentist
with a child knows that the reward at the end of an
office visit can quiet an anxious child. The "goody"
bag often contains a number of inexpensive items
from which the child can select his or her reward.
One resourceful dentist purchased some Guillows
Gliders imprinted with his name and address on them.
The results were two fold: a happy patient and
advertising for the dentist.
10.) A local girl scout troop was having a
jamboree/fair to encourage the sale of girl scout
cookies. Each girl was given a Guillows Glider and
was asked to print her name and the number of boxes
of cookies she planned to sell on the wing of the
glider. The gliders were turned in by the girl
scouts and registered with the troop. The lucky girl
who sold the most cookies received a $100 savings
bond. But, everyone got a Guillows Glider to enjoy
at home.
11.) To entice customers to stop by their booth at a
trade show, the ABC Company sent a mailing to it's
2,500 "best" customers. The package contained just
the wing of a Guillows Glider, imprinted with the
company name. Accompanying the wing, was this note:
"If you want the rest of this glider, visit us at
booth #1234." This is a great way to get the
customer to take another look at the company and see
what they had to offer. |
